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June 7, 2024

The Ultimate Guide to Live Blogging Elections in 2024

The Ultimate Guide to Live Blogging Elections in 2024

By Flora Szandi | June 7, 2024

With elections taking place in more than 50 countries – involving almost half of the world’s population – 2024 is shaping up to be an important year in politics. Voters will be participating in presidential, legislative, and local elections, making it one of the biggest election years ever. From the United States to Europe, Asia, Africa, and beyond, citizens are exercising their democratic rights, casting their votes to determine the path of their respective nations. The results of these elections will play a crucial role in determining the future direction of countries at home, and abroad.

A versatile live blogging tool such as Live Blog Pro allows journalists to provide real-time updates during elections, connecting with their audience through multimedia integration and interactive features. A live blog can offer extensive coverage of news and topics related to elections, adapting to the dynamic nature of electoral processes while promoting transparency, accuracy, and accessibility.

In the past, we discussed some ideas on how to use the features of Live Blog for your election coverage. Here are some of our top tips for 2024 which will help you master how to effectively cover the year of elections with your live blogging software.

1. Keep Your Audience Informed with Real-time Updates

Real-time updates are essential for live blogging an election. Post the latest results, key developments, and breaking news as they happen. Make sure that you post frequent and accurate updates to keep your audience’s interest and trust. Use LiveBlogPosting schema to improve search engine visibility and ensure that your audience gets the most current and relevant information when they search for live events or news.

Live blogging elections examples

Post real-time updates

2. Increase User Interaction with Polls and Comment Sections

Encourage reader participation through interactive features. Create opinion polls on key issues or predict outcomes. Implement a comment section for readers to discuss and share their views, and moderate where it’s needed.

3. Capture Your Audience’s Interest with Visualisations

Include visual elements to make data more interesting and understandable. Use image slideshows, interactive charts, graphs, and maps to show polling results, voter turnout, and demographic breakdowns. Include videos of political debates and other engaging visuals to keep your audience’s interest throughout the election coverage. As the results come in, update percentages in your blog feed and publish them for your readers.

Live blogging elections visualisation

Add visual elements to your posts

4. Provide Insights with Expert Analysis

Feature expert analysis to offer deeper insights into election developments. Invite political analysts to provide their perspectives or offer insights by curating analysis from external sources. Expert commentary can help readers understand the broader context and significance of election results.

Start blogging right away with Live Blog Pro!

Ready to use Live Blog for your election coverage? Book your free demo and engage your audience like never before!

5. Plan ahead and conduct thorough research

Successful and effective live blogging requires careful planning and extensive research beforehand. Prepare by researching key issues, candidates, and potential outcomes of the election. Develop a content calendar outlining when and what updates to post as results come in. Having thorough research enables you to provide context and depth to your updates, making your coverage more informative for your audience. Live Blog’s post scheduling feature can help you to draft a post and set it to be published at a specific future time. This allows you to provide your audience with a flawless experience throughout your election coverage without needing to be online at the time of publication.

Live blogging elections schedule posts

Schedule posts in advance

6. Ensure accuracy with fact checking

Maintain credibility by carefully fact-checking all information before posting on your live blog. Verify the accuracy of claims and statements by cross-referencing multiple reliable sources. Always provide links to these sources so readers can follow up on them if they wish. Be careful about the increasing presence of AI-generated misinformation; use tools and resources to detect and debunk false information.

A live blogging platform is a valuable tool for covering elections of any scale. Providing live coverage of elections presents a chance to engage with audiences worldwide, highlighting political developments and sharing compelling narratives. By implementing these strategies, you can win your readers with insightful election coverage that resonates long after the polls close.

Here is a list of elections in 2024, starting from June, that we compiled. Mark your calendars!

  • Iceland: Presidential Election, 1 June 2024
  • India: General Election, 1 June 2024
  • Mexico: General Election, 2 June 2024
  • European Union: European Parliament Elections, 6–9 June 2024
  • Belgium: Federal Elections, 9 June 2024
  • Bulgaria: Parliamentary Election, 9 June 2024
  • Iran: Presidential Election, 28 June 2024
  • Mongolia: Parliamentary Election, 28 June 2024
  • United Kingdom: General Election, 4 July 2024
  • Venezuela: Presidential Election, 28 July 2024
  • Algeria: Presidential Election, 7 September 2024
  • Romania: Presidential Election, 15 September 2024
  • Austria: Legislative Election, 29 September 2024
  • Mozambique: General Election, 9 October 2024
  • Lithuania: Parliamentary Election, 13 October 2024
  • Moldova: Presidential Election, 20 October 2024
  • Georgia: Parliamentary Election, 26 October 2024
  • Uruguay: General Election, 27 October 2024
  • United States: Presidential Election, 5 November 2024
  • Namibia: General Election, 27 November 2024
  • Ghana: General Election, 7 December 2024

Ready to use Live Blog for your election coverage?

Start engaging your audience like never before!

May 6, 2024

Your Guide to Live Blogging the Paris 2024 Olympics

Your Guide to Live Blogging the Paris 2024 Olympics

By Flora Szandi | May 6, 2024

The Olympic torch was lit on April 16, starting its relay from ancient Greece to France, where the 2024 Summer Olympic Games will be held in July. The Olympics, one of the biggest sporting events in the world, represents the highest level of human accomplishment, a celebration of athleticism, unity, and cultural exchange on a global stage.

Modern sports fans expect interactive and immersive experiences, and providing live coverage of the Games requires flexibility, agility, and stamina (in that regard, journalists aren’t unlike the Olympic athletes they will cover). Providing this level of reporting also requires the right tools; live blogging software is chief among them.

If you’re just getting started with live blogging, take a look at our guide which explains how to launch your live blog.

But even if you’re a seasoned pro, it never hurts to brush up on best practices. Here are some of our top tips, which will help you master the art of live blogging the Olympic Games in Paris.

1. Plan Your Coverage Before the Games Begin

Take the time to plan your live blogging strategy well in advance of the spectacle. Select key events, stories, and athletes to write about, ensuring comprehensive coverage across a diverse range of Olympic sports. Develop a content calendar outlining your schedule of updates, features, and multimedia content leading up to and during the Games. Don’t forget to look up the Olympic Games schedule to ensure you are well-prepared to provide timely updates. Starting with the Olympic Games opening ceremony, immerse your audience in the excitement and importance of the event. By laying the groundwork ahead of time, you will be better equipped to deliver timely, relevant, and engaging coverage that resonates with your audience.

Olympics live blog coverage

Schedule posts in advance

2. Become an Expert of Play-by-Play Commentary

Your Olympics live blog should reflect the intensity of the Games through memorable play-by-play commentary. Bring your audience to the heart of the action with detailed descriptions of critical moments, exciting, unexpected finishes, and highlighting the best moments in the Olympics. Paint a picture with your words and combine it with engaging graphics, photos, videos or social media posts, capturing the raw emotion and adrenaline of athletes pushing their limits, setting records on the world stage.

3. Strengthen Interactive Engagement

The Olympics are a shared experience, bringing people from diverse backgrounds together. Leverage the potential of interactivity to foster engagement and create a sense of excitement among your audience. Encourage readers to participate in polls, quizzes, and live discussions, inviting them to weigh in on predictions, share their favourite moments, and connect with other viewers. Provide opportunities for your audience to comment on specific topics, share insights, discuss memorable moments, and connect with other viewers. By facilitating dialogue and collaboration within your community, you can enrich the overall Olympic experience.

Audience engagement Olympics live blog

Create polls to engage your audience

4. Focus on Olympic Athletes and their Stories

Behind every Olympic medal is a story of dedication, perseverance, and success. As a live blogger, it’s your job to bring the spotlight on these captivating narratives. Find key athletes to watch across a variety of sports and provide in-depth profiles that explore their journeys, challenges, and ambitions. Feature compelling storylines, from unexpected victories to spirited rivalries, that add depth and meaning to the event. By celebrating an athlete’s achievements, you can form a deeper connection with your audience and strengthen their appreciation for the Olympic spirit. In addition to the Olympics, you can extend your coverage to the Paralympics, ensuring a comprehensive presentation of all sports and inspiring stories from diverse athletes.

Start blogging right away with Live Blog Pro!

Ready to use Live Blog for your Olympics coverage? Start engaging your audience like never before!

5. Provide Insights and Analysis

Your live blog should offer some insights and expert analysis that provide deeper context and understanding of the events unfolding at the Paris Olympics. Break down the complexity of each sport, from strategic plays to technical manoeuvre, talking about the venues of the Olympics, offering material that is informative and educational to your audience. Try to engage with former athletes, coaches, and sports analysts to provide insider perspectives and behind-the-scenes stories that offer a unique look into the world of Olympic competition. Introduce this year’s new sports for the Olympics and talk about their debut.

Olympics new sport live blogInclude insights about the Olympics to your live blog

6. Stay Adaptive

In the dynamic landscape of live blogging, flexibility can be one of your greatest assets. Stay ready to capture the latest developments and emerging trends at a moment’s notice. Monitor multiple sources of information, including the official Olympics news, social media platforms, and specific journalists and bloggers who specialise in Olympics sports, to be the first to deliver information and timely updates to your audience. Embrace multimedia storytelling techniques, incorporating photos, videos, and interactive graphics to improve your coverage and attract readers across different platforms and devices. Live Blog’s custom post types and scorecards can help you to create engaging content for your audience.

7. Highlight Key Moments That Define the Games

During the competition, certain moments emerge as defining milestones in Olympic history. You should identify and highlight these key moments, ensuring that they receive the recognition they deserve. Whether it’s a world record-breaking performance, an incredible display of sportsmanship, or a historic upset, take the opportunity to mark and preserve these moments in your coverage.

Olympics key moments live blog

Add Olympic key moments to your live blog

Covering the Olympic Games through live blogging offers a unique opportunity to connect with your audiences globally by recognising athletic excellence, and presenting captivating stories. Following these tips and tricks, you can engage your live blog readers, and leave a lasting impression long after the closing ceremony.

Mark your calendars for these important dates!

Dates of Olympic Games:
Friday, July 26, 2024 – Sunday, August 11, 2024

Dates of Paralympics:
Wednesday, August 28, 2024 – Sunday, September 8, 2024

Ready to use Live Blog for your Olympics coverage?

Start engaging your audience like never before!

April 5, 2024

Unlocking Campus Engagement: 7 Powerful Ways Universities Can Leverage Uni Live Blog

Unlocking Campus Engagement: 7 Powerful Ways Universities Can Leverage LiveBlog

Unlocking Campus Engagement: 7 Powerful Ways Universities Can Leverage Uni Live Blog

By Naveed Gill | April 5, 2024

Uni Live Blog is a dynamic live reporting tool that empowers universities to share crucial news and information swiftly with students, faculty, staff, and the wider public. Beyond its versatility, Uni Live Blog offers a unique feature, quick notifications combined with customisable tags, that proves invaluable in the academic world. This feature ensures that universities can efficiently communicate essential updates such as exam notifications, class postponements, changes in dates and locations of classes and exams, and other subject-related news.

But that’s just the beginning. Here are some specific ways that universities can utilise Uni Live Blog:

1. Get Updates on Exams and Classes with Custom Tags:

Uni Live Blog’s killer feature comes into play here. Universities can instantly notify students about exams, class changes, and important updates, all categorised with customisable tags. Students can filter the information to see only what’s relevant to their subjects and academic year. This ensures that students receive timely, tailored updates, making academic life more manageable.

2. Cover Events Live:

Uni Live Blog can be used to provide real-time coverage of on-campus events, including sporting events, conferences, and graduations. Keeping students, faculty, staff, and the public informed about the vibrant activities on campus fosters a sense of community.

3. Provide Updates on News Stories:

Uni Live Blog can be a powerful tool for disseminating updates on news stories relevant to the university community. Whether it’s faculty research projects or news stories affecting students, Uni Live Blog ensures that the latest information reaches everyone quickly.

4. Share Information about Upcoming Events:

Promote guest speakers, concerts, and sporting events by using Uni Live Blog to share event details. This encourages attendance and participation from the university community and beyond.

Elevate Your University's Communication

Test it out for free for 7 days and witness the impact yourself!

5. Provide a Platform for Student Engagement:

Uni Live Blog can serve as a hub for student engagement, facilitating live Q&A sessions with faculty members and discussions about current events. It’s an interactive way to involve students in campus life and give them a voice. Additionally, students can use Uni Live Blog to submit questions, and professors can moderate and address the most important ones, enhancing the learning experience.

6. Train Future Journalists and Content Creators:

Within the university’s media department, Uni Live Blog becomes an educational powerhouse, enabling the training of future journalists, content creators, and social media managers. Students will gain hands-on experience in live reporting and real-time storytelling, preparing them for successful careers in the media industry.

7. Crisis Communication:

In times of emergencies or crisis situations, Uni Live Blog becomes a vital communication tool. Universities can swiftly convey important information, safety updates, and instructions to students and staff during incidents like natural disasters or campus-wide disruptions, ensuring that everyone stays informed and safe.

In summary, Uni Live Blog is a versatile and powerful tool that enables universities to effectively communicate with their students, faculty, staff, and the public. Its quick notifications, combined with customisable tags, make it an indispensable asset in academic settings, ensuring that essential information reaches the right audience promptly. See for yourself how Uni Live Blog could revolutionise your university’s communication. Try it for free for 7 days and experience the difference firsthand!

Ready to enhance your university's communication and engagement?

Start your free trial of Uni Live Blog today and transform how you connect with your academic community.

June 13, 2023

News Agencies and Live Blog: The Wire Gets a Facelift

News Agencies and Live Blog: The Wire Gets a Facelift

News Agencies and Live Blog: The Wire Gets a Facelift

By Gregory Bruno | June 15, 2023

Every day, news agencies churn out copy on local, regional, and international developments. Like a diary of global events, this endless stream of stories arrives at our favorite new sites with accuracy and at breath-taking speed.

But some stories are simply too big, or too incremental, for standard means of delivery. When news of this nature breaks, audiences expect a constant stream of updates to satiate their thirst for information.

Live blogging is among the best ways for news agencies to meet this need. Like a news wire but highly customizable, targeted, and efficient, live blogs can be sold directly to publishers or embedded in agencies’ own websites and news products.

Some of the world’s largest agencies rely on Live Blog, Sourcefabric’s professional live blogging software.


NTB: Live Blogging Scandinavia

During the height of COVID-19, for instance, NTB, the Norwegian news agency, powered most of their pandemic coverage using Live Blog. Editors set up a Live Blog instance to deliver updates, flashes, bulletins, and images to publishers across the country. NTB even connected its blogs directly to their newsroom CMS (NTB uses Superdesk for its new production) to automate content publishing.

NTB Live Blog

NTB Live Blog

NTB eventually launched two COVID-19-related blogs – one for feature stories, and another for news updates. Editors from other sections, including the Sports Desk, later turned to Live Blog to cover live sporting events.

Passauer Neue Presse (PNP): Custom Blogging in Bavaria

In the German state of Bavaria, meanwhile, Passauer Neue Presse (PNP) used Live Blog’s tagging and filtering tools to deliver COVID-19 content by region, creating customized blogs for each of PNP’s publishing areas. Editors pointed to the ease of use, data security, and custom themes as the key selling points.

“We include these features on regional special pages that are enriched with data journalism and include the live blogs as a textual supplement,” PNP Deputy Editor-in-Chief Roland Mitterbauer said.

Also in Germany, the country’s main news agency, DPA, long used Live Blog to cover everything from Brexit negotiations to state elections in Lower Saxony. The agency sold these Live Blogs to customers to embed directly on their website.

An Expanding Client Base

New Live Blog customers have equally bold plans for their own live blogging instances. In Ireland, the Irish News uses the platform to deliver real-time coverage of national elections, while CMI, France’s second-largest publishing house, has set up Live Blogs for titles including Elle and Marianne.

“With new features being added all the time, news organizations of all sizes can benefit from the power and flexibility of Live Blog,” said Aleksandar Jelicic, a Live Blog product manager. “Whether you’re covering planned events like elections or breaking news, our industry-leading live blogging tool makes it easy to keep your readers updated with live news 24/7.”

In just a few years, live blogs have become an essential content type for newsrooms of all sizes – from hometown publishers to the world’s largest news agencies. book a free demo Pro for free for seven days, no strings attached, to see for yourself how our live blogging platform can take your live event coverage to the next level.

April 25, 2023

Tips on Liveblogging an Awards Show: How to Make Coverage Better

Tips on Liveblogging an Awards Show: How to Make Coverage Better

Tips on Liveblogging an Awards Show: How to Make Coverage Better

By Manolis Zografakis | April 25, 2023

Liveblogging an awards show is an exciting but nerve-wracking experience for bloggers and journalists. With events like the Cannes Film Festival, MTV VMAs, the Emmys, American Music Awards, People’s Choice Awards, Golden Globes, and the Oscars fast approaching, it’s important to have a plan to make your coverage stand out.

Here are some great tips to help you provide an exceptional liveblogging coverage for any award show:

1. Plan Ahead

Planning is the key to success. Before the event takes place, spend time researching the nominees, presenters, and hosts. Identify potential storylines, topics, and angles that you can cover during the show. This planning and preparation will help you stay ahead of the game and ensure that your coverage is accurate, informative, engaging, and entertaining.

2. Use the Right Tools

Using a reliable live blogging platform like Live Blog Pro is crucial for providing excellent coverage. Live Blog Pro enables you to publish live updates, photos, galleries, and videos in real time and with ease, ensuring that your coverage is always up-to-date and engaging.

Beyond the software that you use, be sure to have a reliable internet connection and backup battery sources to ensure that your coverage is uninterrupted. Also, Live Blog’s Reporter mobile app allows your reporters to contribute to coverage from their mobile phones.

3. Create a Unique Hashtag

A unique hashtag for the awards show will help your audience follow and engage with your content. Incorporate the hashtag into your liveblog, social media posts, and any other promotional materials you use.

4. Cover the Red Carpet

The red carpet is one of the highlights and key moments of any awards show. Cover the arrivals, fashion choices, and interesting interactions that take place in front of the cameras.

5. Pin-Highlight Key Moments

As the awards show progresses, highlight key moments – like acceptance speeches, performances, and any surprises. Share your thoughts on these moments and provide insightful commentary.

6. Engage with Your Audience

Encourage your audience to interact with your liveblog by asking for their opinions, answering questions, and retweeting their tweets. This will foster a sense of community and encourage your readers to continue following your coverage.

7. Be Quick and Accurate

Speed and accuracy is key. Ensure that your coverage is up-to-date, factual, and free of errors. Be quick in posting updates to keep your audience engaged and coming back for more.

Mark your calendars for these upcoming awards shows:

  • Cannes Film Festival: May 16-27, 2024
  • MTV VMAs: September 2023 (exact date TBD)
  • Emmys: September 18, 2023
  • American Music Awards: November 2023 (exact date TBD)
  • People’s Choice Awards: December 2023 (exact date TBD)
  • CMA Awards: November 2023 (exact date TBD)
  • Golden Globes: January 8, 2024
  • Oscars: February 25, 2024
  • SAG Awards: January 21, 2024
  • 34th Independent Spirit Awards: February 24, 2024
  • Grammys: February 4, 2024

These awards shows provide excellent opportunities for liveblogging and covering events in real time. By planning ahead, using the right tools, creating a hashtag, covering the red carpet, highlighting key moments, engaging with your audience, and being quick and accurate, you can provide excellent coverage that stands out from the rest.

book a free demo Pro for free for seven days, no strings attached, to see for yourself how our live blogging platform can take your live event coverage to the next level.


March 13, 2023

12 Reasons to Use Live Blog Pro to Cover Breaking News

The Latest Updates for our Live Blog Reporter Mobile App

12 Reasons to Use Live Blog Pro to Cover Breaking News

By Manolis Zografakis | March 13, 2023

As a journalist or media professional, covering live events in real time can be a daunting task. Whether it’s a political rally, a sporting event  or breaking news, being able to provide up-to-date and accurate coverage is critical. That’s where Live Blog Pro comes in. A powerful and user-friendly live blogging tool, Live Blog Pro enables journalists and media professionals to cover live events like a seasoned veteran – no matter how expansive or limited your resources may be.  When it comes to live updates, Live Blog Pro has you covered. With real-time posting capabilities, you can provide breaking news updates as they happen, ensuring that your readers stay informed and engaged. This is particularly important for live events where timing is critical. Here are 12 reasons why Live Blog Pro is a great choice for your live blogging needs:

1.Easy to Use

One of the standout features of Live Blog Pro is its ease of use. With a simple and intuitive interface, even those with little or no experience in live blogging can quickly get up to speed. This makes it an ideal choice for journalists who need to cover live events quickly and efficiently.

2.Easy integration

Live Blog Pro also offers multi-platform support, allowing journalists to integrate in easily with their existing website or CMS. Whether you’re using WordPress, Drupal or Joomla, Live Blog Pro makes getting started a snap.


In addition to its powerful live update capabilities, Live Blog Pro also offers a range of customisation options. You can customise the appearance of your live blog, including the layout, font and color scheme to create a unique and professional-looking live blog that reflects your brand or publication.


Live Blog Pro allows multiple journalists to contribute to a single live blog simultaneously, making it ideal for covering large events or breaking news stories.

5.Social Media Integration

With simple embedding options, Live Blog Pro allows journalists to integrate social media content into their live blog, including tweets, Instagram posts and YouTube videos. This enables readers to get a more complete picture of the event being covered.

6. Analytics

Live Blog Pro also provides real-time analytics, allowing you to see how many people are viewing your live blog and what posts are generating the most engagement. This information can be used to refine coverage and improve future live blogs.

7. Live Blog Pro Mobile App

The Live Blog Pro mobile app allows journalists to live blog from their mobile phones, making it easy to cover events on the go. With the app, journalists can quickly publish updates, upload photos and embed videos, as well as moderate comments, all from their mobile device. This is particularly useful for covering fast-moving events, such as breaking news and protests, where being able to quickly share updates can make a big difference in the quality and accuracy of coverage. The mobile app is available for both iOS and Android, and is designed to be user-friendly and easy to use, even for those who are not technically savvy.

8. SEO friendly

The platform’s use of structured data helps search engines read the content of your live blog, leading to higher indexing and better search engine rankings. Learn more about Live Blog’s SEO capabilities.

9. Post scheduling

Live Blog’s new post scheduling feature enables users to schedule posts for publication at any time in the future.

10.Smart discoverability

Live Blog allows editors to create and apply as many tags as they want to each post, making them searchable on a granular level. Readers can filter content by selecting from a dropdown menu of available tags so that they find what they are looking for.

11.Monetisation Opportunities

There are many ways to generate revenue with your live event coverage. For instance, you can create branded versions of a  blog to offer an attractive package to sponsors, place  native ads or third-party ads within your blog, or use affiliate marketing to embed links and promo codes in product features. Learn more about monetising your live blog.

12.User comments

Live Blog Pro provides a user-friendly and interactive way for readers to engage with content through comments. This feature allows for a more immersive and engaging experience for the audience, as they can share their thoughts and opinions with other readers, event participants or speakers. Moreover, the moderation options enable publishers to keep the comments section clean and constructive.

In conclusion, Live Blog Pro is the ultimate tool for live event coverage. Its user-friendly interface, multi-platform support, live update capabilities, customisation options, collaboration features, social media integration, analytics and mobile app make it the go-to choice for journalists and media professionals who want to cover live events like a pro.

book a free demo Pro for free for seven days, no strings attached, to see for yourself how our live blogging platform can take your live event coverage to the next level.

February 27, 2023

Real-Time Coverage of Northern Ireland’s Elections with Live Blog

Introducing Live Blog Go

Real-Time Coverage of Northern Ireland’s Elections with Live Blog

By Gregory Bruno |  February 27, 2023

How Sourcefabric’s professional live blogging platform helped The Irish News punch above its weight

When The Irish News set out to cover Northern Ireland’s 2022 Assembly elections, it wanted to bring readers real-time coverage of the ballot as it unfolded. Would DUP’s Gary Middleton hang on to his seat in Foyle? Was this the end of the road for Belfast North’s Nichola Mallon? How would the Alliance Party fare?

But with only three staffers on its digital team, The Irish News needed a live blogging tool that was flexible, fast, and scalable. Editors turned to Live Blog for help.

“We knew that covering elections in 18 constituencies, with the possibility of vote counting going into a third day, was going to be difficult for such a small team,” said Maeve Connolly, the newspaper’s deputy digital editor. “Live Blog allowed us to provide content quickly and in real-time. What we were able to produce with this tool was very impressive.”

Last year, Live Blog developers created a feature called “output channels,” which makes it possible to manage sub-blogs from a main parent blog.
The Irish News had used blogging software for past news coverage, but not Live Blog. Most recently they’d opted for an even more basic route – creating an article in their CMS and treating it like a live blog by manually typing a timestamp as they wrote.
This meant that readers needed to pick through an endless scroll of content to follow the election action.
“It was a single post with a timestamp that couldn’t be surfaced easily,” Connolly said.

The Assembly elections in 2022 were an entirely different user experience.

Before Election Day, editors created tags in Live Blog for every constituency – Northern Ireland has 18 voting districts, and five assembly members from each are elected to fill the 90-seat chamber.


They then created 18 output channels. These output channels function as separate blog pages with unique embed codes and URLs that can be edited from the main blog.
As journalists at the counting centers fed content to the newsroom, the digital team uploaded the news items, tagged it, and hit publish. Live Blog did the rest.

To give their coverage extra visual heft, the paper’s digital editors took advantage of Live Blog’s customization tools and color palettes, and then embedded their blogs onto pre-built pages with maps, graphics, and voting statistics.

“What Live Blog allowed us to do was present content in a much nicer fashion than before,” Connolly said. “It was stylistically and functionally so much better than what we were able to do previously.”

In the future, Connolly says she’d like to see Live Blog integrated into more of the newspaper’s coverage – from breaking news to the more mundane aspects of government policymaking, like committee hearings.

One thing is for certain, Connolly said: When voters go to the polls again this May for council elections, “Live Blog will be there.”

A powerful live blogging platform is a must for covering elections of all sizes (as well as other live events). Try out Live Blog from Sourcefabric for seven days free, no strings attached. Get your trial version here.

Ready to begin liveblogging?

Getting started has never been easier.

October 25, 2022

7 Must-Have Live Blogging Software Features for Large Events

Journalism: 7 Must-Have Live Blogging Software Features for Large Events

7 Must-Have Live Blogging Software Features for Large Events

By Jenny Dabon |  October 25, 2022

Live blogging is a brilliant method to produce real-time content while maintaining social connections and audience participation in a society where information spreads faster every day.

The interactive aspect of online discussions, coupled with easier and more efficient methods, allows everyone to report on something occurring in the present, regardless of location.

Live blogging is a contemporary method for providing real-time information on a topic or event through text, photo, video, and audio content. Its foundation consists of a single page or content automatically refreshed upon uploading new content.

Why Use Live Blog Software?

Real-time news delivery is essential in today’s globalised world. However, publishing news items is a lengthy process. Gathering data, conducting interviews, editing photographs, and styling articles takes time, even for a brief piece.

Here is where the live blogging platform comes into play. Live blogging consists of publishing continuous updates to a  blog on a live event instead of a report after the engagement has concluded.

If you can deliver regular information and insightful commentary via live blogging during a tech product launch, your viewers will likely turn to your site for event coverage. Additionally, live blogging may increase your blog’s presence in web queries and rank with search engines.

When an event occurs, you may use a live blogging platform to update a live blog on your site, publish the same content to all your social media accounts, and embed social media features into your live blog with one click.

According to Regional Research Reports, the global  live blog software industry was worth more than $688 million USD in 2021 and is expected to hit more than $1.45 billion in 2030, with an annual growth of 9.43 percent between 2022 to 2030.

Must-Have Live Blogging Features

1. Image Slideshows

By using the picture slideshow tool, rather than posting a single photo in a post, you can arrange many photos and display them to your viewers as a photo collection.

2. Rich Media Posts

Offer a multimedia experience to your audience by adding animated GIFs and incorporating image slideshows, video streams, and other multimedia forms in your publish feed.

3. Social Media Post

Software used for blogging has a built-in and user-friendly social search where you can search for and integrate content from social platforms quickly and easily.

4. User Comments

The user commenting capability of live blogging software enables you to include immediate comments in real-time. Readers can express their perspectives on the topic you’re reporting on, contribute valuable information, and provide eyewitness accounts. A reliable live blogging solution lets viewers interact immediately with your live blog via mobile devices.

5. Blog Analytics

The analytics tool enables you to monitor your live blog’s unique views in each embedded location. Analysing performance based on data allows you to determine what works, and what doesn’t.

6. Custom Post Types

You can determine what to show your audience with a few basic and quick options. The live blog software tools provide a range of embedded code that offers the most significant user experience without requiring complex programming.

7. SEO Optimisation

Embedding native or remote advertisements into your live blog’s timeline is one way to  monetise live coverage. Optimising your live blog SEO features may increase your search engine ranks and attract more visitors.

According to Search Engine Journal, 49 percent of marketers cite organic search as the marketing channel with the highest return on investment. So, ensuring that your live blogging solution offers SEO optimisation features is important.

Live Blogging Strategy for Events

1. Choose a Live Blogging Platform

Using a live blogging platform, such as Live Blog Pro, gives you advantages over your blog. These solutions include content walls, event statistics, private chat rooms, spam management, and more to help you engage your viewers and promote social engagement.

Furthermore, you can incorporate your live blog into your blog, increasing the visibility of your event coverage. A live blogging solution also enables contributors to publish on your live blog and allows you to immediately live-stream the event.

2. Prepare Before the Event

You must select a relevant activity with the appropriate audience. The live event should be related to your niche and appealing to your followers. You must also create goals for your live blogging. Finally, you should prepare as much as possible before the event because you will need to publish updates immediately.

  • Check Event Website

An event’s website is an excellent starting point for researching. For example, if a product launch features LMS systems for educational institutions, you can visit its website for more information. You can obtain the event’s schedule and information on its speakers, partners, learning management systems providers, and business participants. With this data, you can conduct additional research about LMS systems and develop essential content for your live blog, including links and speaker details.

  • Reach Out to the Speakers

If the live event has a webpage, it will likely include the event’s itinerary and speakers. Try contacting them on social networks and informing them of your intention to film the event. And if they interact with you, express your enthusiasm to hear from them.

  • Create Templates and Graphics 

Incorporating images is beneficial because it engages readers and improves SEO. According to a recent study by Microsoft, the human attention span has dropped to eight seconds. This is why it is crucial to get your audience’s attention through visually pleasing elements.

However, generating graphics takes time, so you should try creating them in advance by using online tools like Canva. If this is not feasible, you should build or download design templates with adequate space to incorporate event-related information or quotations.

  • Prepare to Talk to Your Viewers

People appreciate insider information about events. You must therefore draft questions to ask the event’s presenters and attendees. You can obtain their perspectives on the event if you speak with the presenters. Alternatively, you may talk with participants and inquire about their impressions of the event.

You can also inform your social media followers that you will conduct interviews during the event and request questions. You may be stunned by the inventiveness and inquisitiveness of event-related question-askers.

  • Post Live Event Blog Coverage

For live blogging breaking news as it occurs, use live blogging solutions, such as Live Blog Reporter, and beat the race with personalised, real-time, interactive news and content.

  • Live Stream at the Event

If you want to enhance your audience’s experience after the function, you can live stream in addition to live blogging. It helps your viewers receive a more complete and detailed account of the event.

If you have a team, one of you can operate the live-streaming camera while others live blog. If you are traveling alone to the event don’t forget a tripod. You can place the camera on a tripod and concentrate on live blogging while the device handles live streaming.

Check if the live blogging service you use to cover the event enables live streaming. If so, you can stream live directly to the blogging platform. If it doesn’t, choose a site with the largest viewership, such as YouTube.

  • Maintain Connection with Audience After the Event

You might explore expanding the event’s coverage to reach a broader audience. You can then publish your live blog on social media platforms like Twitter and Facebook.

Blogging in real time should always be organised with the primary objective in mind. Covering events and news is a means, not an aim.

Insertions such as advertisements, connections to other information, QR codes, and calls-to-action will become beneficial when many viewers are attentive.

All of the engagement generated by live broadcasting may be utilised to generate leads. A CRM tool can easily divide leads into groups and put them on lists to make following up easier. Browse through Pipedrive reviews to learn how they can help you keep track of deals and events.

Interest, context, and worth constitute the formula for convincing customers to take the subsequent move in their journey toward you and your business.

Enhance Live Blogging Experience with Live Blogging Solution


Photo by Flo Dahm, taken from Pexels

Regardless of the events you choose to cover or the strategies and tools you use for your approach, using live blogging software is an excellent approach to engage your followers and promote your brand while participating in significant events. Integrating with larger, more comprehensive marketing tactics becomes a valuable asset for a company’s brand.

Looking for a better live blogging solution? Try out Live Blog from Sourcefabric for seven days free, no strings attached. Get your trial version here.

Ready to begin liveblogging?

Getting started has never been easier.

November 1, 2021

How to use Live Blog’s SEO features

How to use Live Blog’s SEO features

by Helmy Giacoman |  November  1, 2021

One of the key advantages of having a live blog for digital publishers is the SEO boost that real-time news coverage provides. In this post we look at the technical side of SEO in our Live Blog platform and explain how you can make the most of this in your settings and on your website.

Part 1:  ESI and SEO

First, let’s take a look at what Live Blog is, and how it relates to your other content. In essence, Live Blog is a curated timeline of news updates marked with a timestamp. In technical terms it is a group of HTML elements that can be embedded into third-party websites by using an embed code, which takes care of loading that curated timeline of news into the host website.

To host their live blog, many publishers use an iFrame embed code – an HTML element that is used to insert content from a third-party source – which is the quickest way to integrate content from Live Blog into their website. For users coming to the host website, there is no visible difference between Live Blog and any other content.

Here is an example iFrame embed code:

<script src="https://test.liveblog.pro/embed.js" defer></script>
<iframe id="liveblog-iframe" width="100%" scrolling="no" 
data-responsive="yes" frameborder="0" allowfullscreen></iframe>

For search engines, however, the iFrame element (officially called an Inline FRAME) used by default by Live Blog makes the content unreadable and, as a result, does nothing to improve the quality and quantity of your website traffic. That’s because the iFrame is like an envelope, and the Live Blog is like the letter inside. If you want the postal service (i.e. search engines) to read the letter, you have to provide them specific instructions to do so.

The way we recommend to open the envelope and present the letter is by activating the Live Blog advanced ESI (edge-side include) feature  in your theme settings.

To activate the ESI option, follow these steps:

  1. Log in to your Live Blog instance and click on the burger menu on the top left to open the “Theme Manager.” 
  2. Open the “Settings” dialogue of your theme (based on the default theme) and switch on the option to “Optimise the Live Blog output for ESI.” 
  3. Your output will now be rendered in a way that it can be included right into your webpages making use of ESI technology. Please note that if switching on this option, the output will not work properly as a normal iFrame embed anymore, since we are removing some markup from the output that is required for this purpose. 

After switching on the rendering for ESI, the markup of the “LIVE” output will change and editors can copy the respective URL and put it into their articles to be handled by ESI. The URL can be found in your general settings under “embed code” and look will something like this:

<script src="https://test.liveblog.pro/embed.js" async defer></script> 
<esi:include src="http://test.liveblog.pro/lb-test/blogs/6172fcbdab5f4af0268694e2/index.html"/>

Part 2: Configuring your servers

Now comes the more technical part. Many websites use a caching engine – such as Varnish – which sits in front of a server to deliver content and balance load. After toggling on the ESI embed feature in your Live Blog instance, the next step is to work with your infrastructure team to configure the backend of your website, including any caching engine, to recognize this ESI content. 

Fortunately, most developers will be able to do this rather quickly. But If you need tips or have other questions about Live Blog, get in touch with our support team at the Live Blog help desk.

Looking for a better live blogging solution? Try out Live Blog from Sourcefabric for seven days free, no strings attached. Get your trial version here.

Ready to begin liveblogging?

Getting started has never been easier.

August 4, 2021

Reaching Readers in Germany with Live Blog Pro

Live Blogging Bavaria

by Gregory Bruno |  August 4, 2021

When news breaks in the German state of Bavaria, there’s a good chance Passauer Neue Presse (PNP) has broken it. And when PNP’s news reaches its audience, there’s also a good chance that it was delivered via Live Blog, Sourcefabric’s professional live-blogging software.

Since 2017, PNP has been using Live Blog to report the events of the day. What attracted PNP’s editors to the platform was its ease of use, and Sourcefabric’s commitment to data protection and an open-source ethos. But what has kept PNP a Live Blog customer is the platform’s ability to tag and deliver content to specific audiences, a feature that became essential during the pandemic.

Roland Mitterbauer

“Before Covid-19, we mainly used Live Blog for urgent reporting and breaking news, where the situation changes constantly,” like election nights, disasters, and important political stories, explains PNP Deputy Editor-in-Chief Roland Mitterbauer. “But during the coronavirus crisis, we began using Live Blog for long-term coverage for the first time,” a decision that was done out of necessity.

Because PNP’s coverage area is huge – as the largest German state by landmass, Bavaria makes up one-fifth of the country and is home to some 13 million people – PNP editors needed a way to segment content based on regions and topics. Covid-19 was (and remains) a global story that affects people differently by region. The delivery of news content, therefore, must be targeted. With filtering and tagging options built in, Live Blog makes this easy.

“Our cover area is large. To serve it, we maintain a single Covid-19 blog, but each post in this blog is tagged with a region so that we can offer single blogs for each region in our distribution area by using Live Blog’s features (such as social media integration and photo galleries). We include these features on regional special pages that are enriched with data journalism and include the live blogs as a textual supplement.”

PNP’s Live Blog use case is similar to Norway’s NTB news agency, which has adapted their instance of Live Blog to target audiences with greater precision. NTB has also configured their internal publishing systems to publish content directly to Live Blog, which editors there use to enhance breaking or live event coverage with feature stories and multimedia content. PNP has also tested integrating its publishing system with Live Blog, via RSS feeds, to make it easier to target content to content-specific blogs.

Even after Covid-19, PNP plans to continue experimenting with Live Blog as an additional resource for publishing and production. “We’ll be using Live Blog again for the federal election in September [2021],” Mitterbauer says. “Moreover, with the Live Blog Reporter app for Android and iOS, all our editorial teams have access to Live Blog and so they can report directly from their smartphones. Our claim as a local newspaper is to score with regional content in the federal election as well and to report on the elections in the region.” Live Blog stands ready to assist.

Looking for a better live blogging solution? Try out Live Blog from Sourcefabric for seven days free, no strings attached. Get your trial version here.

Ready to begin liveblogging?

Getting started has never been easier.